Mmm, in the bottle I smell pumpkiny goodness. It's a nice round scent. A bit of a buttery note, too. I put it on and within a few minutes, it went from lovely to soapy and waxy. I would describe it as, well, what I imagine a Glade 'Autumn Harvest' candle would smell like.
I let my friend try it out. It didn't turn on her at all. It stayed a nice buttery pumpkin. After a brief fit of jealousy, I gave her the imp and set off in search of another pumpkin scent.