This smells like AC Moore craft store does at this time of year. I actually came home from AC Moore and Mabon was there in my mailbox waiting for me when I got home, I greedily ripped open the box, and sniffed it and said 'hey! I just left this place!' Not that it's a bad thing, but it was a little strange that it smelled EXACTLY the same.....anyway, the blackberry wine hits right away, and the apple smell creeps in a few minutes after it. This is a glorious smell, then the ivy, hazel, sage notes start to pop out. This is even better, and for an hour it really is beautiful, then it dries down to a powdery floral which I don't care for really. So, I just keep re-applying to keep the first and middle stage smell.
I was wearing this last night and walked into my kitchen, and my sister said "you smell like AC Moore or the Rag Shop (another craft store)" oh well